At Rat Think your privacy is important. This policy outlines how we collect, use, store, and protect your personal data, and your rites under UK data protection law.

1. Who we are

Rat Think is a freelance copywriting and content marketing service, run by Robyn Toomey, based in the UK. We are committed to safeguarding your data and being transparent about how we use it.

2. What data we collect

We may collect and process the following personal data when you contact us or use the site: 

•  Contact information (name, email address, phone number, etc as provided)
•  Business and project details that you voluntarity provide when requesting services
•  Usage data such as browser type, time zone, and site interactions
•  Cooking and similar tracking technologies (see section 6)

We do not collect sensitive personal data unless explicitly provided with informed consent. 

3. How we use your data

We will only ever use your personal data for the following purposes, and consent can be withdrawn at any time if you contact us and request this. 

•  To respond to enquiries or provide quotes;
•  To deliver contracted services and manage communications; 
•  To improve site functionality and understand visitor behaviour (via anonymous analytics);
•  For administrative purposes such as invoicing and other necessary record keeping; 
•  To send relevant marketing communications (if you've opted into these).

Rat Think does not (and will never) sell or rent your personal data to any third parties. 

4. Legal basis for processing

We process your data under the following legal bases: Consent (for marketing or optional communications); Contract (to fulfil our agreement with you); Legitimate Interest (to operate and improve our website and services); and Legal Obligation (where required by law or regulation). 

5. Data sharing and third parties

We may occasionally and only when necessary share your data with trusted third-party service providers, such as: 

• Website hosting and analytics providers
• Payment processors and accounting software
• Email or communication platforms

All third parties are required to handle your data securely and only as instructed. 

6. Cookies and tracking technologies

Our website uses cookies to improve user experience and collect anonymous analytics data. You can control cookie preferences through your browser settings. Continued use of the site implies consent to our use of cookies.

7. Data storage and security

We take appropriate security measures to protect your data from unauthorised access, disclosure, or loss. Your data is stored on secure servers and accessed only by authorised personnel.

We retain personal data only as long as necessary for the purposes outlined above, or as required by law.

8. Your data and privacy rights

Under the UK GDPR you have particular rights over your personal data, including: 

• The right to access the data we hold about you
• The right to correct inaccuracies in personal data
• The right to request deletion of your data (where applicable)
• The right to object to or restrict certain data processing
• The right to data portability

To exercise any of these rights, please email: info@think-rat.co.uk 

9. Third-party links

Our website may contain links to external sites. We are not responsible for their privacy practices or content. Please review their privacy policies before sharing personal information.

10. Updates to this policy

We may update this policy from time to time to reflect changes in our practices or legal obligations. The most recent version will always be available on our website.